Planning for what’s next – scenario planning in the wake of COIVD-19

Post covid19 scenarios by Nili GOldberg nd Uri Goldberg

Yep, it feels like the end of the world. But this is the time for business leaders to make educated decisions about the direction their companies are going to take during the COVID-19 downfall – and hopefully come out on top when we come out the other end of this thing. To help do this, […]

Conference Cancelled by COVID-19? Here’s 3 Ways to Get Ahead.

Live up to your sales and marketing goals without having to board a plane or leave your home office. Many industries still focus their business efforts in an outbound manner — from hunting down new opportunities to demonstrating capabilities and closing deals. Hopping on planes, attending conferences worldwide and meeting at the prospects headquarters. Be […]

A new growth hack – Diversity

Nili Goldberg and Eyal Doron talk about creativity and diversity

On the hunt for product market fit? Looking to find a new offer to dramatically decrease churn? Your audience is “just not getting it”. This word – diversity is not just part of “the buzz”. Here’s what I learned while looking for creative ways to get creative. I’ve been working with tech companies to design […]

The 3 action items that push every sales call closer to closing a deal

  Much has been written about sales, funnels, scripts, and other tips and tools to successfully nail deals. However, not very much has been said about the action items that should conclude every sales call, no matter where it lies along the funnel. How can you ensure any sales call will move you towards closing […]

The messaging myth – a critical 2 minute read

Founders listen up: In the past couple of years, we ran tens of messaging processes with startups and tech companies. Great founding teams, strong, very technology driven, with little or no marketing background yet with a few hours of reading through Slideshare and posts on the subject.  We always run expectations session before launching a […]

Map it to hack it: use debriefing tactics to find your next growth hack

I see them. The hacks, the short cuts and the concepts.They’re my passion, my obsession, my profession and mission, so they usually come easy to me. Though many perceive me as a free flow kinda gal; one that overcomes challenges on the fly with crazy out of the box ideas. It’s great for my branding, though […]

The great challenge that we aren’t even aware of.

Ready to move from challenge to action? Ensure your success with this short read: The most critical lesson learnt from dozens of “business Sprints” we ran at Growthanomics. Everybody talks about gaining true clarity like they talk about going to the gym. It’s something everybody knows they should do. However, not as many take action, […]

Think Different: Unique Customer Success Content As A Marketing Tool

Customer Success Sells. Product related companies are strong believers that customer success stories promise a shorter sales cycle and many happy returns. Though what kind of customer success content moves the needle towards new sales? Success stories, testimonials and case studies about how others overcame their challenges? Or, is it a sneak peek at someone […]