The one thing you really need is a Hit List
We don’t know how long it will be before we can get back to our “usual” marketing and growth activities and budgets. This is what
March 31, 2020
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Conference Cancelled by COVID-19? Here’s 3 Ways to Get Ahead.
Live up to your sales and marketing goals without having to board a plane or leave your home office. Many industries still focus their business
March 14, 2020
How to use the 4-elements of alignment to reveal new sales opportunities
Or: The hack an established jewelry brand in the offline world used to boost its online growth. Hint? A combo of its data and attentivity.
December 1, 2019
The 3 action items that push every sales call closer to closing a deal
Much has been written about sales, funnels, scripts, and other tips and tools to successfully nail deals. However, not very much has been said
March 12, 2019
October 21, 2018
How to dramatically lower your customer acquisition costs? Move from funnels to flywheels
Want to dig in deep? Enjoy this brief history of customer-centric marketing models. Want the bottom line? Scroll down to the 5 key takeaways and
October 6, 2018
The messaging myth – a critical 2 minute read
Founders listen up: In the past couple of years, we ran tens of messaging processes with startups and tech companies. Great founding teams, strong, very
July 22, 2018
It’s not your message. It’s your language
Tap onto this three minute read to better set your expectations from your messaging process. Got Just a minute? Skip right to the 9+1 messaging
July 17, 2018
Use the next event to boost your customer journey
Your business cards are hurting your customer journey In B2B sales, what we are most interested in is moving our customers down the sales
June 18, 2018