The 3 action items that push every sales call closer to closing a deal
Much has been written about sales, funnels, scripts, and other tips and tools to successfully nail deals. However, not very much has been said
March 12, 2019
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The messaging myth – a critical 2 minute read
Founders listen up: In the past couple of years, we ran tens of messaging processes with startups and tech companies. Great founding teams, strong, very
July 22, 2018
Use the next event to boost your customer journey
Your business cards are hurting your customer journey In B2B sales, what we are most interested in is moving our customers down the sales
June 18, 2018
The great challenge that we aren’t even aware of.
Ready to move from challenge to action? Ensure your success with this short read: The most critical lesson learnt from dozens of “business Sprints” we
August 5, 2017
Relationship therapy as a marketing tool?
Starting nearly any design process with a client has a lot in common with life at the beginning of a marriage; both are fun, hopeful
July 14, 2017
Rise Above The Noise: The 10 Step Checklist To Ensure Your Success In Trade Shows And Conferences.
The other week I met with two cool ladies who are the founders of Buzzooka.io – a unique solution for attracting and qualifying leads real
April 23, 2017
B2C brand commitment in the B2B world
Get them Hooked. More and More B2B Companies are looking to create the same experience and brand loyalty as in the B2C World. How can
January 30, 2017
Customer Success or Customer Experience? 3 Easy Actions to Boost Your Experience By Q4
The world of customer experience is changing fast. Customers’ success and satisfaction are turning into the main KPIs of our business. In Gartners’ research on
August 22, 2016
The experience funnel: The funnel that brings any sales and marketing funnel from theory to success
Ask any marketer what a marketing funnel is, you’d get a brief answer along the words of It’s the process every potential customer goes through
December 21, 2015