INTRODUCTION
Trailblazed influencer marketing as both a concept and a SaaS platform even before Instagram was launched — first for governments, then for global giants like P&G, Clinique, and GSK.
Known for transforming organizations through strategic vision alignment, narrative control, and go-to-market excellence. Including fast growing startups that IPOd, were acquired and raised significant growth funding rounds.
Author of Your Core-4, the breakthrough framework for building mission-driven, high-growth companies. The book will launch in multiple languages in the upcoming year.
A taste of Nili G in the Media
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SPOT ON
HANDS ON
Faastr | Founder & Chief strategist
Built a premier strategic growth consultancy, deploying mission-aligned marketing teams across SaaS platforms, fintech, cybersecurity, defense tech, wellness & commerce—driving companies to scale, secure funding, or achieve acquisition, including multiple NASDAQ leaders & unicorns.
Selected Client Results: Lusha – Created the startup’s messaging & marketing from its inception to growth. Kaltura – Defined the messaging strategy & visual of the Platform as a Service NICE (NASDAQ: NICE): Supported the to anew untouched audience of CMOs Developed initial storytelling, and product GTM strategies in its early expansion phase.
Datorama I Chief marketing officer
Hands on CMO in the early stated of supporting the fast growing sales operations without neglecting the brand and its recognition.
that led to its $800MSalesforce acquisition.
Kampyle I VP marketing
Transformed the message and the company’s marketing feedback solution to a customer voice platform to assist its acquisition by Medallia
BRANDSFORCE | Startup founder & CEO
Product & marketing leadership roles
Novebox: VP Products & Marketing- Netflix like VOD platform for US/LATAM
Yellow Pages IL: Head of Digital Products – Led digital transformation of traditionaldirectory business
Bank Hapoalim: Business Development & Product Management for E-Banking and mortgage innovation
Comverse (Nasdaq CMVT): Marketing Manager – Developed marketing launch playbooks for global telecom clients like Vodafone, O2 and Orange.
And, served as their customer success manager to increase deployment and usage of productivity apps.
Faculty positions
Reichman University – Professor of Marketing Strategy (with honors)
Yeshiva University – Visiting Professor on Strategic Communications for MA
Colmans’ Management College – Multi platform marketing
A few of the companies I served
