Need to move faster? Find your north star & align
The most successful teams & companies get stuck and waste time in choosing the right projects, framing their messages, capturing their audience, recalculating their business route and nailing funding rounds or product-marketing tactics. Unleash your north star and move faster by breaking down your Core-4: The ultimate alignment framework to business success through 4 elements: vision, core values, mission & your promise.
With over 15 years of experience in the corporate tech world, as a startup entrepreneur & business leader I found that what helps business leaders to overcome feelings of anxiety, the frustration of slow and unmotivated teams or being overwhelmed by not knowing what decision to make, what step to take, and how to share their value and story.
Experience the Core-4 framework through stories about brands & tech-stars like Netflix (NFLX NASDAQ) Airbnb (ABNB NASDAQ) who were aligned with their vision, north start & core values.
Tune into hands on experiences with the founders of SimilarWeb (SMWB NYSE), Kaltura (KLTR NASDAQ), Datorama & WIX (Wix NASDAQ) and many more.
Learn how your Core-4 can help you outsmart leadership & business challenges, tell your story & fundraise by aligning your vision, core values, vision & promise.
A small taste of full credit university courses,
leadership workshops, off-sites, & talks
Princeton University, undergraduate ten-week immersive entrepreneurial learning experience:“10 Startup do’s”
Princeton University COFF: “Ready, launch, build a hands on workshop to launch and grow your startup through experiences”
Springboard project to the US and Israeli navy seals veterans: “Value based business planning for growth”
Murata (Japan) Innovation Incubation Program by Reichman University: “Fail fast – business models and strategies for fast moving startups”
AWS for startups:The perfect pitch. What really moves investors to close a deal.
Techstarts mentor & speaker: Promise-Market-Fit, the new P in MVP
Reichman University, International entrepreneurship school, Professor with honor of marketing &
entrepreneurship strategies
– “From sales to success” a course about the marketing psychology that leads potential
customers to buy, and then become part of the brands’ advocates (= raving fans).
– “Venture creation” the final capstone for entrepreneurship undergrads that handholds students
to present a full investors deck from vision to market potential & acquisition throughout the
customer journey
Yeshiva University, Professor of entrepreneurship & marketing
Masters in marketing, final “internship style” capstone: “Value Based Startup marketing strategy and
communication plan.”
Shenkar school for engineering, design and fashion workshop: “Become an effective storyteller that sells, without compromising your authenticity”
My vision is of entrepreneurs and leaders moving faster in alignment with their Core-4 without the stress from decision making, being un focused, or, feeling anxiety & missunderstood.
My mission is to spread the Core-4 through knowledge, short experiencial processes and ai based tools.
My promise to you is that whenever you get stuck on your business journey and go back to your Core-4 you will move forward, in the right direction – faster.